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How Chatbots Fuel the Real Estate Industry

By Enterprise Technology Review | Monday, February 17, 2020

Here's how chatbots are helping real estate agents and customers with enhanced, buyer-centric services.

FREMONT, CA: Sources revealed that the prior years had been a technology-driven venture for the real estate agents. Innovations like Virtual Reality (VR) and Augmented Reality (AR) have supported the realtors to increase their pool of potential buyers. Artificial Intelligence (AI) with chatbots outlines the next step in this technology-laced course of the real estate industry. According to Fingent, 85% of all engagement that a possible buyer has with a business happens through self-service options like chatbots by 2020.                            

The real estate agents dealing with the sale of houses or property as a business can profit from the implementation of a conversational chatbot. The conversational chatbot implemented on real estate agents' website serves as the first point of contact for a potential customer. Thus, the requirement to maintain a committed customer service agent for business queries takes a backseat with the implementation of a chatbot.

The presence of technological abilities on the website provides to the authenticity of a real estate market. Thus, the presence of chatbots and different technical supports on the website can enhance a real estate agent's business prospects. According to a report, 63% of customers are assumed to return to a website if it offers live chat functionality. Thus, the implementation of chatbots enhances the probability of lead conversion.

Chatbots can be prepared on various behavioral models that are related to standard real estate customers. An effective chatbot laced with AI abilities can even fuel potential customers into booking a property sale. Such bots analyze individual preferences and offer customized recommendations to visitors.

Increasingly, chatbots are revolutionizing buyers' experience in real estate while also facilitating the real estate agents to access a broad range of customers at cost-effective costs.

See Also: Top Construction Technology Companies